     |
Most Popular MLM CompaniesBased on Google Search StatisticsThis page features graphs and a Top 25 Most Popular MLM I got the idea for this ranking method after Kim Klaver recently published of the most popular MLM companies based on Alexa rankings. Ms. Klaver, one of my favorite trainers and leaders in the network marketing industry, openly acknowledges that her "Top 50 Network Marketing Companies" list is not the last word on which companies are the best. Rather, she notes that her list is simply one source of information one can use to gauge the popularity of various MLM companies. Alexa ratings are based on the number of times Alexa toolbar users visit a web site. There are of course some limitations to the statistics compiled by Alexa, as described on the Alexa web site. One of those limitations is the fact that Alexa Toolbar users constitute a small percentage of the population and they might not accurately represent the individuals surfing the web for information about mlm companies. (See Note 1 for more details on this point.) As I thought about the fact that Alexa Toolbar users might not constitute a representative sample of Internet users, I wondered if their was another way to measure interest in a company. There is: Google Trends. This service from Google Labs, allows you to compare the number of searches for various keywords across time and against each other. Although the service does not reveal the raw number of searches, that information is less important if your goal is to determine the relative number of searches for various MLM companies. There are, of course, limitations to Google Trends as well, most notably the fact that it is a "beta" version tool, meaning it is still in the testing stage of development. Google includes the following statement at the bottom of any Google Trends results page: Google Trends aims to provide insights into broad search patterns. As a Google Labs product, it is still in the early stages of development. Also, it is based upon just a portion of our searches, and several approximations are used when computing your results. Please keep this in mind when using it. With those caveats in mind, below are graphs showing the relative popularity of the top 25 network marketing companies, based on Google searches world-wide. They are divided into groups of five because Google Trends allows you to compare up to five search terms at one time. A list of the top 25 companies follows the charts. The letters in squares above the graphs refer to news stories about the companies. Occasionally a news story will coincide with a spike in search engine activity. None of the news stories associated with these graphs were particularly relevant. #1 to #5 Most Popular MLM Companies
 Google Trends graph for the Top 5 Most Popular MLM Companies based on Google searches world-wide.Note1: Avon would be #1 and Tupperware would be tied for #2 with Mary Kay but neither company is included in this ranking because they are not true multi-level marketing opportunities. Although they do have independent consultants (distributors), Avon and Tupperware undermine those distributors by marketing their products directly to consumers via the Internet. True MLM companies sell their products through their distributors only. Note2: Disreputable companies such as SeaSilver are also not included #6 to #10 Most Popular MLM CompaniesHere are the "most searched for" MLM companies ranked #6 to #10:
 #11 to #15 Most Popular MLM CompaniesThe following graph shows the relative number of searches for the most popular MLM companies #11 to #15.
#16 to #20 Most Popular MLM CompaniesHere are the most popular network marketing companies #16 to #20, based on Google searches world-wide:
#21 to #25 Most Popular MLM Network Marketing CompaniesHere are the 21st through 25th most popular mlm companies based on Google Trends data:
Graphical Difference Between Top and Bottom of ListTo get a sense of the difference between the top companies and those (still very popular) companies down the list, here is a chart of the top two companies compared to those that are 24th and 25th on the list:
Top 25 Most Popular MLM CompaniesNote: If you are a distributor for one of these companies and would like to have a link to
Go to top of the page Notes: (1) I state above that Alexa Toolbar users might not accurately represent the web surfing habits of the population as a whole. Alexa explicitly acknowledges this limitation when they state: "In addition to the biases above, the Alexa user base is only a sample of the Internet population, and sites with relatively low traffic will not be accurately ranked by Alexa due to the statistical limitations of the sample. Alexa's data come from a large sample of several million Alexa Toolbar users; however, this is not large enough to accurately determine the rankings of sites with fewer than roughly 1,000 total monthly visitors. Generally, Traffic Rankings of 100,000+ should be regarded as not reliable because the amount of data we receive is not statistically significant. Conversely, the more traffic a site receives (the closer it gets to the number 1 position), the more reliable its Traffic Ranking becomes." (emphasis added) Source: http://www.alexa.com/site/help/traffic_learn_more
|
herbalife 
mary kay 
amway 
arbonne 
pampered chef 
